SocialMedia Networks is pleased to announced the continuation of its recent educational event for advertisers and developers, the SocialMedia Business School.

Due to the positive feedback we got from our first Business School event in April. We are taking the show on the road, with stops in Los Angeles, New York and abroad to London in May and June.

SocialMedia Networks, the largest social advertising network with over 5,000 applications, will gather industry specialists from its field of experts to share tips on how to tap into and communicate with consumers whose purchasing behaviors are influenced more by their peers than any other form of mass marketing.

The five-course series of sessions will educate and guide advertisers and developers interested in learning how to turn social applications into successful revenue building business plans.

“Education is key for leveraging social advertising. Numerous opportunities are available for advertisers and developers within social networks, reaching consumer where they live – online,” says CEO of SocialMedia Networks, Seth Goldstein. “However, developers have reached out, asking for help- ‘Help me turn my app into a real business. Provide me with real tools and data, and work with me to create a business model specific for my app that I can share with prospective employees and investors.’ These are the key issues we address at SocialMedia Business School. We are excited for the chance to bring together social media gurus and developers, focusing on real world examples of how to turn apps into money. We know what advertisers need to be comfortable investing in this space, and we have been deeply embedded in the creative developer community over the past year. It is our goal to connect these two communities for mutual benefits and return.”

Developers will learn who their audience is, how to measure success for their business and best practices for the marketing of SocialAds, including applications and widgets.

Classes include topics on:

• Analytics
• Marketing
• Brand Advertising
• Performance Advertising
• Business Planning

Analytics will be about answering questions for developers who are new to social media ad metrics and the tools needed for analyzing users. Attendees will learn how to market their social media ads through channels like organic social media optimization to reach the largest audience possible. Brand advertisers will discuss unique campaign needs and how to integrate brand experiences within custom social media ads. Correspondingly, performance advertising experts will review best practices in CPA (cost per action) advertising and advise on how to turn clicks into cash. Rounding out the day, SocialMedia experts will host an interactive session on Business Modeling and share examples of social media ad campaigns - which ones have been successful and why.